In a nutshell, influencer outreach is persuading influential social media users to promote your brand. Hello [name], Do you know how many emails influencers receive every day? Produce a video message or deliver a gift with your offer. And this is not because they are spoilt. I am reaching out because we have been following your Instagram and love your honest thoughts on [insert topic]. We have a limited number of free tickets for influencers that is why I would be very grateful to know whether you agree with our offer and whether you will be able to attend the event. Don’t you mind if I send you the draft of my blog-post to look through? My name is Jane and I am a marketing manager at [company name]. Affiliate marketing is profitable both for businesses and affiliates. It is great that you emphasize self-care so often on your feed. 11 pitch email templates to partner with influencers How to truly frame your offers of partnership as win-win to get an enthusiastic yes every time. Also, the document explains the roles and commitment of each party to the success of the project. We would love to invite you to become a part of our brand ambassador team! Jane from [company name] is on air. Brand Ambassador Programs, Please, feel free to reach me via this email as soon as you come with the decision. We would send you a package of our products to try and then a few more to host a giveaway for your Instagram followers. Hope this letter finds you well. A Perfect Collaboration Email Gets Answered. At present, I am excited to invite you to become one of our paid brand ambassadors. It will help you to craft an ideal influencer outreach email template and make an influencer want to work with you. Influencer partnerships are a core part of any smart PR/marketing program. They usually prefer such an approach that allows being on top of the latest trends. General Collaboration Email Template This is a kind of email to introduce your company and a marketing campaign you would like to engage a social media star in. Micro-Influencer Marketing, By the way, your cat, Rey, is so adorable! Thought that you would be glad to know it first. On the email page, ensure that the influencer’s name is present in the Send to field, enter a subject line in the Email Subject field, and select an email template from the Email Body drop-down list. My name is Kristen and I work for Dusk. Before you start sending off emails, it is important to note that there are other ways to contact influencers and brand ambassadors. Social Media Influencer Marketing, Posted on June 23, 2020 by: Kristen Wiley. Below are some of the advantages of using … At the moment, we are about to introduce a new range of skincare products with avocado and glacier water to the market and would like to invite [name of influencer] to become an integral part of our marketing campaign. Quick guide: influencer outreach and collaboration for social media (+ outreach email template) Brendan Hill. Introduction Instagram influencer outreach templates introduce your … Scoop up our Influencer Outreach Bundle Steal our words (+ a sample contract) for influencer collaboration results you'll absolutely love. Kristen is the Founder & CEO of Statusphere. A great outreach email does four things: 1. We don’t know each other, but it seems I have been your close friend for many years. As far I know, you are familiar with our brand and we even managed to cooperate several times. We hope that these email templates help serve as a starting point for your influencer outreach programme. Hope this letter finds you well. This home inspection service … The round-up invite. Social media stars adore such parties because they are about networking, new acquaintances, free samples of products after all. Influencer Marketing 101, We would love to invite you to become a part of our brand ambassador team! At present, we are about to introduce a new range of skincare products with avocado and glacier water to the market and would like to invite you to become an integral part of our marketing campaign. Have you already managed to look it through? As far as I know, your audience is fond of topics like this, therefore, it will be a great contribution to them. The rules to win would be simple, they would need to follow both our accounts and tag 2 friends in your Instagram post about our products. Would it be interesting for you to join us as an affiliate partner? Like Robert B. Cialdini wrote in his book: “We like people … You should clarify which legal system you would use, should there be a dispute that the parties cannot easily settle themselves. It takes creativity, personality and having a good pitching strategy in place. If you are interested, I would love to talk with you about the details of our giveaway and products! And since digital luminaries are busy people, they do not read every email they get. Do you know how many emails influencers receive every day? Finally, there is an opportunity to see stunning [influencer’s name] again! According to the Digital Marketing Institute, almost half of consumers “depend on influencer recommendations” to determine which products to purchase. Get invitations to exclusive events in the country and abroad. I am reaching out because we saw your thoughtful round-ups on your fave facial cleansers. I’m definitely loving all of the bullet journal inspiration! Quite a responsible task to grab influencer’s attention and convince him of representing your brand on a regular basis. In case of the positive response, we will outline all the terms and conditions, and clarify all the details. The Introduction Template. 10 Email Templates and Influencer Marketing Examples for Outreach Email #1: The Initial Email. I love your posts about college life on Instagram. We focus on curating and shipping affordable and organic self-care products to women. This is an email template to use when you have an intention to remind about your letter and are still waiting for a response. We analyze in detail what examples you will see in the report of different types of accounts. Wishing you high engagement rates on Instagram and cheerful mood this week. He is likely to pay attention to a familiar name winking in his mailbox and the chances are higher to get a response. Good morning [name], Template Ask influencer to promote your product Template Ask an influencer to become a brand ambassador Template Partner with a complimentary company Template Ask to advertise on a website Template Ask influencer to host a giveaway Template … You will receive a lifetime discount of 40% on products and a personalized affiliate code for your followers to get 25% off their first Dusk order! I am reaching out because we have been following your Instagram and saw one of your most recent posts about [insert what you saw in their feed] and believe your followers would love the chance to win [insert product here]. Those influencers who deal with their mailboxes themselves have already learned how to read between the lines and select only the most appealing offers. You’ll want to change the language … They just want to assure themselves of the quality and relevance of your product to display in front of their audience. As a brand ambassador, you would partner with us on social media campaigns on Instagram featuring new self-care products that are organic. My name is Jane and I am a regular reader of your blog and a content writer for [company name]. My team and I have carefully examined the content you have produced for [name of the brand the influencer has collaborated with], and are sure that you will be a great match for us with such a creative and well-thought approach. If an influencer has a business profile, they will have a link to contact them via phone or email in their bio section. This is Jane from [name] company. We adore your lifestyle, social media exposure, and what is more, your attitude to life and values completely coincide with our brand. As far as I know, you are familiar with our products and even expressed your positive attitude regarding them several times. Dear [name], Dear [name], If you are interested, I would love to talk with you about the details of our giveaway! My team and I have carefully examined the content she has produced for [name of the brand the influencer has collaborated with] and highly appreciated it. Template 1: The free sample template As discussed above, it can be a good idea to lead your email with what your influencer could get in return for them giving you some exposure. Easy, right? Whether through making a valuable introduction or featuring them on your popular website, there must be something in it for them. We would be glad to send a free sample of our new product for you to test and make a decision. We can provide a sample for you and three extra ones to give away for your followers. It is based on acquiring backlinks that are extremely important for blogs and websites to rank higher in the search results these days. No matter whether you use our tailor-made templates or create your own, never forget about a personalized approach and a short-winded exposition. I have been following your profile on Instagram for a while and love your posts on [insert topic here]. Hope to hear from you soon and I am very excited about our possible mutual cooperation in the nearest future. Ends with action steps. With an increase in leads, you will in turn see an increase in revenue, thus influencer marketing is an excellent strategy to use if you want to grow your business. If you want a brand influencer to collaborate with you, you should be presenting him/ her a promotional suggestion. And since digital celebrities are busy people, they do not read every email they get. Usually, there is an email address to send your cooperation offers to. It would be great if we could start a mutually beneficial partnership as you are a perfect fit for our brand. Having worked as both a brand and an influencer, she has a unique understanding of what it’s like to be on either side of the influencer marketing equation. Again, keep the message short. DMs allow you to be brief and get right to the point, increasing your chances at a faster reply. Our product range includes skincare and hair care products and fragrances. Yesterday I finished writing a blog-post [Blog Post Title], which might be a great addition to your blog. Basically, most of them are the same as written above. We are sure that both of us could benefit from our mutual partnership. Reaching out to influencers and brand ambassadors on Instagram isn’t for the faint of heart. 5. I am reaching out because we see that you have a passion for sharing the latest clean and gentle skincare products you’re using with others. 3)Content creation/collaboration email template. No pressure. Below is an example from Aaron Agius of Louder Online. The rules to win would be simple, [insert giveaway rules]. Good morning [name], Once you’ve compiled a list of potential influencers, I suggest you prioritize … This is a kind of email to introduce your company and a marketing campaign you would like to engage a social media star in. Explain your value. I have sent you an email this week with a collaboration offer within our marketing campaign. [Insert another sentence or two relating to their feed that adds a human element]! We would love it if you would collaborate with us [insert any collaboration specifics in mind]! [company name] was missing you! The conference starts at 10 a.m. and is divided into 2 parts: speeches of 5 beauty industry leaders and gala-dinner. Stay tuned! My name is Jane from [name] company. I have been following your profile on Instagram for a while and love your posts on your favorite self-care products. This home inspection service contract sample includes inspector's name and email, client's name, email and phone number, city, state, house address, realtor's information, your terms and client's signature, date. Sep 29, 2020 - Create an influencer partnership with online brands for increased income. Write a Catchy Subject Line. Hello [name], Initial outreach template. Influencer marketing is a two-way street. We are holding our annual event Best [company name] Beauty Conference on the 20th of December and would like to invite you to share this day with us. I will attach the ultimate guide of the conference with the line-up, topics of speeches, and other details. And, at this point, you probably know that the main purpose of influencer marketing and outreach is to boost your company’s sales and leads. Please let me know whether you are interested in our brand’s offer and whether [the name of influencer] is available at this period of time. Basically, this is your opportunity not to fail to make a first impression and grab influencer’s attention from the outset. So be sure to personalize and avoid copy and pasting on your collaboration email. Keep in mind: the key ingredients of successful outreach emails are politeness, conciseness filled with details, and personalization. Generic Collab Email Template; Hey [Insert Influencer Name], I have been following your profile on [insert social media platform] and really loved your post(s) on [insert topic]. How you’ll provide value to the influencer is the most important part of your first email. Be provided with a personalized affiliate link to earn a percentage of every referred sale. Hope you have already enjoyed a cup of your favorite green tea, and will be able to spare a few minutes for me. As a brand ambassador, you would partner with us on [insert what you’d like to utilize your ambassadors for]. We have recently met at [name] event. We focus on curating and shipping affordable, organic self-care products to women. Just fill out the form below to download the template: You’ll find that everything in the template is completely customizable — so you can include your own images, your fonts, and even a branded color palette. We [insert what you do/sell]. You might also wish to emphasize that the influencer is an independent contractor and not an employee. However, you need to stick to some rules to get the desired results. If this sounds interesting, feel free to contact me via this email and I will be glad to provide you with more details. Let your prospect brand influencer feel your sincerity in collaborating with them. Influencers receive dozens of emails daily . Guest post or sometimes called guest blog makes part of SEO strategy. Hello [name], Let’s delve into details and find out the tricks of relevant and persuasive emails. It is always pleasant for influencers to be chosen as the face of the brand which aligns with their values and preferences. As far as I remember, you were among our guests at the event dedicated to the launch of a new range of skincare products we held last week. Hope you are in a good mood today despite rainy and dull weather outside. Brand pitch email template for pitching to brands in a casual manner The following template is an example of how to write a casual brand pitch template. Clearly states the purpose of getting in touch. Lots of gifts and surprises are waiting for each participant of the event as well. Here are the links on the guest posts featured on the blogs like [Blog Name 1], [Blog Name 2] and [Blog Name 3] that I have recently written. Try this template to convince an industry influencer to promote your products or services: Subject: Are you open to a collaboration with [Company]? You can write a letter to an influencer with a suggestion to shelter your post on his blog, for example. Then, all you have to do is click on their email address and it should direct you to compose an email. My name is July from [name] company, and I am the marketing manager. Always be sure to check the contact preferences of your potential influencer first. My name is Kristen and I work for Dusk. hbspt.cta._relativeUrls=true;hbspt.cta.load(2507045, 'af9806b1-039d-412c-a3e0-40a8f17d6c49', {}); Having to reach out to influencers and brand ambassadors can seem intimidating, but it doesn’t have to be. I am going to reveal the secret: it will be a matte lipstick of your favorite berry rose color. You provide an influencer with a privileged position informing him about a novelty before it goes public. [include such a personalized touch if there is one]. Closely related to “guest content” is its cousin -- collaborations. We get so many emails these days that it’s very easy to miss something important or even accidentally delete. Our marketing department has already come up with an appealing idea that is likely to resonate with you. In case of a positive answer, I will provide you with more details of cooperation. Copyright © 2019-2020. On the threshold of a festive season, we are launching a new classic red lipstick to become a perfect fit for elegant outfits for New Year celebrations. It seems like there is nothing special and complicated to reach the person needed. In a word, we would like to offer you a collaboration with our company if you are interested and have time. This is the kind of email that is impossible not to pay attention to. And it is also often indicated that you can drop a direct message to the assistant straight on Instagram. We ask influencers to share several stories and one post on Instagram about your experience and impressions about our event. It has been already proved a thousand times that influencer marketing is one of the most powerful tools to reach your target audience, increase your brand awareness, strengthen your position in the market, and save your money above all. Hope to hear from you soon and gladden both your and our followers with valuable content in the nearest future. I am writing to you to invite for a collaboration with our brand in the nearest future. Since the CEO of any company has a personal assistant or secretary, so absolutely the same influencers have their own agents who deal with organizational issues. Influencers prefer to test your products first and then consider an offer for collaboration. Writing a phrase that will make it clear for the recipient what specific steps he should take next such as: email you back, check your website, contact you on Facebook, or give you a call. Basically, this is your opportunity not to fail to make a first impression and grab influencer’s attention from the outset. The lipstick will appear in the boutique next week. Working with influencers is a fantastic way to not only develop your social media influence and reach, expose you to new followers and grow your authority, but of course to make Make a great collaboration pitch with these email sample template examples. Influencer Outreach Tips, Writing the perfect email collaboration could lead to getting answered. My name is Kristen and I work for Dusk. Avoid undue familiarity, include clear explanations, and season with personalized touch based on your knowledge of influencer’s preferences and communication style. 4 Instagram Collaboration Email Templates. Click here to chat with one of Statusphere’s influencer marketing experts today! Notice how the brand’s aesthetic is cleverly mentioned in combination with the influencer’s current project. Once you have collected this information and signatures, you can use this home inspection service contact PDF template to save this contract as a pdf. Take part in video and photo shootings with well-known producers, stylists, and photographers. You can show samples of your work to make them believe you. Yet we've all heard horror stories of influencer-based campaigns that didn't drive the expected results. I am reaching out because [insert what you saw in their feed, posts and what they are passionate about and relate it to your brand’s purpose]. We would be glad to send you a box of our cosmetics for you and two extra ones to give away to your audience for a start. Add a bit of your own brand’s flair to one of these Instagram collaboration email templates and you’re likely to find someone equally interested in you. Builds familiarity with your prospect. Let’s start with the “Expert Round-up“. May each of your emails reach the right influencers and get immediate responses! They’re kind of a tricky piece of content – … If you are searching for a more casual approach, an Instagram DM (direct message) is right up your alley. Hello [name], We would love it if you were open to collaborating with us and testing out one of our products! 3. They often create separate Instagram accounts, mentioning that they are managed by the assistant. Collaborations. However, with that said, we've put together this outline template for how you should connect with brands and what information you should show them. If you want to work with influencers to elevate your brand's reach to the next level, you need to convince them that you are a brand worth working with. There are no expectations on either party with this sample, just an invitation to learn more about each other and figure out a collaboration that would benefit both sides of the party. My name is [insert name here] and I work for [insert company name]. Here are our pieces of advice on how to start the dialogue with opinion leaders and illustrative examples of influencer email templates to reach them out and certainly get a response. Let me know if you are interested in the affair. Otherwise, you run the risk of your emails going unanswered. This experience has allowed her to create influencer marketing solutions that maximize value for both brands and influencers. You can check out the brand collaboration email sample available online and check out how the message should be presented in the mail. If you are looking to be detailed and truly emphasize your brand, its campaigns and products, here are 4 Instagram collaboration email templates to use: I love your post(s) about [insert topic here] on Instagram. I am reaching out because we have been following your Instagram and saw one of your most recent posts about your favorite night-time self-care products and believe your followers would love the chance to win a set of our new evening skincare products, “Dusk till Dawn!”. Step 3: Make Changes and Click I am Jane from [company name]. Politeness, genuine interest in this particular influencer and the proofs, clarity in thoughts and understanding of what you need to get from the person will help you succeed. Influencer Collaboration Email Template. Write a Catchy Subject Line. Please let me know if you are interested and I will send more details. I am reaching out because we have been following your Instagram and love your honest thoughts on clean ingredients in everyday skincare products. Once you came up with an idea of a striking marketing campaign and selected the right blogger for it, start crafting an email to attract his attention and persuade him to collaborate with your brand. Promotional Suggestions . Here is an email template to start a conversation with the influencer’s agent for the first time. In this blog, we show you easy-to-use pitching templates for influencer outreach. For example, if your intention is to write a guest post on a blog you really love, … Note: the aim here is to build a long term working relationship with these brands. But first, let me send you our new product to test and make a decision regarding your next steps. Correctly selected words, sincere interest, and appealing offers always resonate with influencers and do not allow them to leave your letters unanswered. A great outreach email does four things: 1 reach an influencer on Instagram before sending an outreach #... Or deliver a gift with your offer -- Collaborations of Statusphere ’ s attention from the.... And impressions about our event sounds interesting, feel free to reach an influencer based on interests... 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Write a guest post on Instagram isn ’ t for the first time, stylists, and offers! You use our tailor-made templates or create your own, never forget about a personalized touch if is! Show samples of your favorite berry rose color and check out the tricks of relevant and persuasive emails the! Pitch with these brands increasing your chances at a faster reply about branding... Is based on acquiring backlinks that are organic of our paid brand.. Attend them word, we will outline all the terms and conditions and! Reach me via this email as soon as you come with other creative methods to reach an on.
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